Recent international studies have shown that an effective social media marketing strategy can increase the success of a business ten-fold or more. The reason for this is that social media… Read more »

Any good digital marketer knows how important customer feedback is for their clients. From understanding customer issues to validating new market strategies, you can gain a wide range of information… Read more »

Whether you are completely new to the world of twitter or just want to research some extra information to ensure your profile is getting as much engagement as possible –… Read more »

You’ve probably heard this phrase hundreds of times, but did you know that you can also apply it to your social media strategy? No one’s saying that you’re insane, but… Read more »

The idea of implementing a digital marketing strategy from scratch is daunting for most businesses, but it is particularly overwhelming for small to medium-sized businesses (SMBs). Marketing techniques that worked… Read more »

If you have a local business, dependent upon local customers, advertising on social media platforms like Facebook or Instagram may not sound worthwhile. Why advertise to billions of people when… Read more »

Basically, digital marketing refers to any online marketing efforts or assets. Email marketing, pay-per-click advertising, social media marketing and even blogging are all great examples of digital marketing—they help introduce… Read more »